Scimago Journal & Country Rank

Innovative Marketingopen access

Country

Ukraine

Universities and research institutions in Ukraine
Media Ranking in Ukraine

Subject Area and Category

Publisher

LLC CPC Business Perspectives

H-Index

20

Publication type

Journals

ISSN

18142427, 18166326

Coverage

2005-2023

Information

Homepage

How to publish in this journal

Contact

Scope

The journal focuses on the results of scientific researches, concerning utilization of innovative marketing instruments, their nature, varieties, functions, efficiency, etc. It also analyzes the crucial issues of market demand and supply imbalances, prices prediction, and forecasting, organization of R&D for the innovative products and services, advertising and PR-management. The privilege of publication is given to the original, conceptually new and contemporary manuscripts, which are devoted to the critical analysis of marketing, overview of new marketing tendencies, innovative techniques of marketing, including psychology methods and so on. The target audience of the journal includes researchers, scholars, lecturers, students, and practitioners. Key topics: State policy in the sphere of innovations and innovative marketing; Innovations in forms, methods and tools of marketing; Innovation management in companies; Company staff`s stimulation for marketing innovations development; Corporate governance and social responsibility; Corporate culture and innovative marketing; Property rights for innovations and inventions; Econometric methods and modeling in innovative marketing; “Know-how” technologies in innovative marketing; Big Data analysis and innovative marketing; Marketing of financial services; Consumer markets and consumer behavior; Marketing in creating goods and services; Pricing for goods and services; Advertising and sales promotion; Distribution channel management. Join the conversation about this journal
Quartiles

The set of journals have been ranked according to their SJR and divided into four equal groups, four quartiles. Q1 (green) comprises the quarter of the journals with the highest values, Q2 (yellow) the second highest values, Q3 (orange) the third highest values and Q4 (red) the lowest values.

CategoryYearQuartile
Economics, Econometrics and Finance (miscellaneous)2019Q3
Economics, Econometrics and Finance (miscellaneous)2020Q3
Economics, Econometrics and Finance (miscellaneous)2021Q3
Economics, Econometrics and Finance (miscellaneous)2022Q3
Economics, Econometrics and Finance (miscellaneous)2023Q3
Management of Technology and Innovation2019Q3
Management of Technology and Innovation2020Q3
Management of Technology and Innovation2021Q3
Management of Technology and Innovation2022Q3
Management of Technology and Innovation2023Q3
Marketing2019Q3
Marketing2020Q3
Marketing2021Q3
Marketing2022Q3
Marketing2023Q3
SJR

The SJR is a size-independent prestige indicator that ranks journals by their 'average prestige per article'. It is based on the idea that 'all citations are not created equal'. SJR is a measure of scientific influence of journals that accounts for both the number of citations received by a journal and the importance or prestige of the journals where such citations come from It measures the scientific influence of the average article in a journal, it expresses how central to the global scientific discussion an average article of the journal is.

YearSJR
20190.236
20200.239
20210.226
20220.251
20230.271
Total Documents

Evolution of the number of published documents. All types of documents are considered, including citable and non citable documents.

YearDocuments
200520
200640
200737
200837
200937
201040
201142
201233
201321
201424
201511
201612
201720
201821
201934
202046
202156
202270
202385
Citations per document

This indicator counts the number of citations received by documents from a journal and divides them by the total number of documents published in that journal. The chart shows the evolution of the average number of times documents published in a journal in the past two, three and four years have been cited in the current year. The two years line is equivalent to journal impact factor ™ (Thomson Reuters) metric.

Cites per documentYearValue
Cites / Doc. (4 years)20050.000
Cites / Doc. (4 years)20060.100
Cites / Doc. (4 years)20070.083
Cites / Doc. (4 years)20080.103
Cites / Doc. (4 years)20090.082
Cites / Doc. (4 years)20100.086
Cites / Doc. (4 years)20110.238
Cites / Doc. (4 years)20120.237
Cites / Doc. (4 years)20130.237
Cites / Doc. (4 years)20140.206
Cites / Doc. (4 years)20150.142
Cites / Doc. (4 years)20160.146
Cites / Doc. (4 years)20170.176
Cites / Doc. (4 years)20180.224
Cites / Doc. (4 years)20190.578
Cites / Doc. (4 years)20201.092
Cites / Doc. (4 years)20211.165
Cites / Doc. (4 years)20221.675
Cites / Doc. (4 years)20231.782
Cites / Doc. (3 years)20050.000
Cites / Doc. (3 years)20060.100
Cites / Doc. (3 years)20070.083
Cites / Doc. (3 years)20080.103
Cites / Doc. (3 years)20090.079
Cites / Doc. (3 years)20100.072
Cites / Doc. (3 years)20110.140
Cites / Doc. (3 years)20120.210
Cites / Doc. (3 years)20130.235
Cites / Doc. (3 years)20140.167
Cites / Doc. (3 years)20150.077
Cites / Doc. (3 years)20160.089
Cites / Doc. (3 years)20170.234
Cites / Doc. (3 years)20180.279
Cites / Doc. (3 years)20190.679
Cites / Doc. (3 years)20201.213
Cites / Doc. (3 years)20211.327
Cites / Doc. (3 years)20221.662
Cites / Doc. (3 years)20231.802
Cites / Doc. (2 years)20050.000
Cites / Doc. (2 years)20060.100
Cites / Doc. (2 years)20070.083
Cites / Doc. (2 years)20080.091
Cites / Doc. (2 years)20090.095
Cites / Doc. (2 years)20100.041
Cites / Doc. (2 years)20110.104
Cites / Doc. (2 years)20120.207
Cites / Doc. (2 years)20130.160
Cites / Doc. (2 years)20140.074
Cites / Doc. (2 years)20150.044
Cites / Doc. (2 years)20160.114
Cites / Doc. (2 years)20170.261
Cites / Doc. (2 years)20180.313
Cites / Doc. (2 years)20190.829
Cites / Doc. (2 years)20201.582
Cites / Doc. (2 years)20210.950
Cites / Doc. (2 years)20221.676
Cites / Doc. (2 years)20232.016
Total Cites 
Self-Cites

Evolution of the total number of citations and journal's self-citations received by a journal's published documents during the three previous years.
Journal Self-citation is defined as the number of citation from a journal citing article to articles published by the same journal.

CitesYearValue
Self Cites20050
Self Cites20060
Self Cites20071
Self Cites20081
Self Cites20092
Self Cites20100
Self Cites20115
Self Cites20125
Self Cites20135
Self Cites20142
Self Cites20151
Self Cites20160
Self Cites20170
Self Cites20182
Self Cites20192
Self Cites20205
Self Cites20213
Self Cites202212
Self Cites202325
Total Cites20050
Total Cites20062
Total Cites20075
Total Cites200810
Total Cites20099
Total Cites20108
Total Cites201116
Total Cites201225
Total Cites201327
Total Cites201416
Total Cites20156
Total Cites20165
Total Cites201711
Total Cites201812
Total Cites201936
Total Cites202091
Total Cites2021134
Total Cites2022226
Total Cites2023310
External Cites per Doc 
Cites per Doc

Evolution of the number of total citation per document and external citation per document (i.e. journal self-citations removed) received by a journal's published documents during the three previous years. External citations are calculated by subtracting the number of self-citations from the total number of citations received by the journal’s documents.

CitesYearValue
External Cites per document20050
External Cites per document20060.100
External Cites per document20070.067
External Cites per document20080.093
External Cites per document20090.061
External Cites per document20100.072
External Cites per document20110.096
External Cites per document20120.168
External Cites per document20130.191
External Cites per document20140.146
External Cites per document20150.064
External Cites per document20160.089
External Cites per document20170.234
External Cites per document20180.233
External Cites per document20190.642
External Cites per document20201.147
External Cites per document20211.297
External Cites per document20221.574
External Cites per document20231.657
Cites per document20050.000
Cites per document20060.100
Cites per document20070.083
Cites per document20080.103
Cites per document20090.079
Cites per document20100.072
Cites per document20110.140
Cites per document20120.210
Cites per document20130.235
Cites per document20140.167
Cites per document20150.077
Cites per document20160.089
Cites per document20170.234
Cites per document20180.279
Cites per document20190.679
Cites per document20201.213
Cites per document20211.327
Cites per document20221.662
Cites per document20231.802
% International Collaboration

International Collaboration accounts for the articles that have been produced by researchers from several countries. The chart shows the ratio of a journal's documents signed by researchers from more than one country; that is including more than one country address.

YearInternational Collaboration
20050.00
20065.00
200716.22
200810.81
200910.81
201010.00
201119.05
20129.09
201314.29
201412.50
201527.27
20168.33
201710.00
201847.62
201929.41
202021.74
202121.43
202221.43
202328.24
Citable documents 
Non-citable documents

Not every article in a journal is considered primary research and therefore "citable", this chart shows the ratio of a journal's articles including substantial research (research articles, conference papers and reviews) in three year windows vs. those documents other than research articles, reviews and conference papers.

DocumentsYearValue
Non-citable documents20050
Non-citable documents20060
Non-citable documents20070
Non-citable documents20080
Non-citable documents20090
Non-citable documents20100
Non-citable documents20110
Non-citable documents20120
Non-citable documents20130
Non-citable documents20140
Non-citable documents20150
Non-citable documents20160
Non-citable documents20170
Non-citable documents20180
Non-citable documents20190
Non-citable documents20200
Non-citable documents20210
Non-citable documents20220
Non-citable documents20230
Citable documents20050
Citable documents200620
Citable documents200760
Citable documents200897
Citable documents2009114
Citable documents2010111
Citable documents2011114
Citable documents2012119
Citable documents2013115
Citable documents201496
Citable documents201578
Citable documents201656
Citable documents201747
Citable documents201843
Citable documents201953
Citable documents202075
Citable documents2021101
Citable documents2022136
Citable documents2023172
Cited documents 
Uncited documents

Ratio of a journal's items, grouped in three years windows, that have been cited at least once vs. those not cited during the following year.

DocumentsYearValue
Uncited documents20050
Uncited documents200619
Uncited documents200755
Uncited documents200887
Uncited documents2009107
Uncited documents2010104
Uncited documents2011104
Uncited documents2012100
Uncited documents201397
Uncited documents201485
Uncited documents201573
Uncited documents201652
Uncited documents201737
Uncited documents201837
Uncited documents201937
Uncited documents202041
Uncited documents202149
Uncited documents202251
Uncited documents202356
Cited documents20050
Cited documents20061
Cited documents20075
Cited documents200810
Cited documents20097
Cited documents20107
Cited documents201110
Cited documents201219
Cited documents201318
Cited documents201411
Cited documents20155
Cited documents20164
Cited documents201710
Cited documents20186
Cited documents201916
Cited documents202034
Cited documents202152
Cited documents202285
Cited documents2023116
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